Everything in Masterlinq.
Every product and feature page, grouped by where it lives in the platform.
New to Masterlinq? Start with the overviewStorefront Online
Your online store — and every revenue channel beyond the shelf.
- Storefront OverviewThe website platform — products, checkout, analytics, automations, and everything from the latest drops.
- Shopping ExperienceA fast, intuitive experience designed for bike shop customers who know what they want — and those still exploring.
- Products & MerchandisingIn-store inventory beside 100,000+ supplier products, with rich detail pages and filtering.
- Fulfillment & AvailabilityReal-time stock from your shop and suppliers, in-store pickup, and automated fulfillment routing.
- Rentals, Services & EventsOnline booking for tune-ups, size-based rentals, and event registration with waitlists.
- Customization & BrandingCustom colors, logos, layouts, policies, and domain — a web presence that matches your brand.
Point of Sale
Your counter, workshop, and stockroom — the whole in-store day.
- POS OverviewThe register, inventory, purchasing, staff, and the whole in-store day — cloud-based and shop-shaped.
- Register & CheckoutBarcode-fast sales, returns, holds, quotes, layaways, and special orders — with register sessions and cash management built in.
- Inventory & PurchasingSerialized stock, cycle counts, transfers, reorder points, and purchase orders planned from live supplier availability.
- Service & Work OrdersCheck-in to pickup with technician scheduling, custom statuses, photos, and emailed estimates.
- Web Order FulfillmentPickup and ship-from-store lanes that read the same orders your storefront takes.
- Hardware & PaymentsStripe smart readers, a branded customer display, and the tender types your counter actually uses.
Product Catalog
Add your own products and pull from 100,000+ supplier products with live availability and pricing — no retyping.
- Product CatalogThe catalog overview — coverage, curation, and cross-supplier grouping.
- BrandsEvery brand in the catalog, and the feed each one arrives through.
- Data & EnrichmentHow supplier data is cleaned, normalized, and enriched before it reaches your store.
- SuppliersFor brands and distributors — deliver your catalog, pricing, and inventory to every connected retailer.
Rentals & Service
The booking system, the workshop, and the fleet.
Fulfillment & Shipping
Getting orders out the door — from your shelf, your warehouses, or your suppliers.
- FulfillmentInventory staging, shipping, and tracking handled for you, so your shop delivers reliably every time.
- Shipping ProfilesShipping rates assigned automatically by inventory location — less manual work, more accurate delivery.
- Multi-Warehouse DistributionSingle or multiple warehouse locations for supplier inventory, with location mapping and brand-specific routing.
- BikeFlights IntegrationAccurate rates, labels with specialized packaging, and tracking for bikes and oversized goods.
- Supplier Inventory ManagementProfit margins, safety stock buffers, and inventory sync overrides for your supplier products.
Integrations
The tools you already use, wired straight into your storefront — and live supplier feeds keeping your catalog, inventory, and pricing current.
Services
Marketing, site builds, and catalog help — handled by our team.
- Retailer MarketingSEO, Google Shopping, email campaigns, and social — managed by our team, built for bike shops.
- Brand MarketingTargeted digital marketing that connects bike brands with more riders and retailers.
- Site Builds & MigrationCustom bike shop websites and migrations from other platforms, built by our team.
- SKU MatcherUpload a CSV and check your SKUs against the Masterlinq catalog by UPC, EAN, and MPN.
What’s New
New features land in seasonal drops built from what shops ask for.
Your future, built with you.
Schedule a demo and let’s talk about what you’re building — not just what we ship.









